A Powerful Night of Community: ALS Awareness Night a Success
At SouthCo, giving back is more than a statement—it’s something we live out in our community. On April 4th, that commitment came to life in a big way during ALS Awareness Night alongside the Pee Dee IceCats.
What was planned as a meaningful night of hockey and awareness turned into something even greater—a true show of support, unity, and purpose.
A Community That Showed Up
From the moment doors opened at the Florence Center, it was clear this night meant something special. Fans, families, and supporters came together not just for the game, but for the cause behind it. The energy in the building reflected a shared understanding: ALS awareness matters, and this community is willing to stand behind it.
Leading up to the event, SouthCo proudly partnered in support of ALS Awareness Night, helping bring attention to a cause that has deeply impacted many families, including those connected to our own.
That support carried through the entire evening, with strong attendance and engagement from the local community.
More Than Just a Game
ALS Awareness Night was designed to be more than a hockey game—and it delivered.
The partnership between SouthCo, the IceCats, and the ALS community created an environment where awareness, conversation, and connection all took center stage. Fans had the opportunity to be part of something meaningful simply by showing up, supporting, and participating in the night.
A portion of ticket proceeds from the event was designated to support ALS-related efforts, reinforcing that every attendee played a role in making an impact.
The Power of Partnership
Events like this highlight what can happen when organizations and communities align around a shared purpose. The Pee Dee IceCats brought excitement and a platform. SouthCo brought commitment and community leadership. Together, that collaboration created something memorable.
The IceCats themselves are a growing part of the Florence, South Carolina community, bringing professional hockey back to the region and creating opportunities like this to connect beyond the game.
Moving Forward with Purpose
ALS Awareness Night may be over, but its impact continues.
The conversations started, the awareness raised, and the support shown all contribute to a larger effort—one that extends well beyond a single night. SouthCo is proud to have been part of an event that not only brought people together, but also reinforced the importance of supporting those affected by ALS.
Thank You to the Community
To everyone who attended, supported, shared, and showed up—thank you.
This night was a success because of you.
And as we look ahead, we remain committed to continuing that momentum—supporting our community, standing behind meaningful causes, and showing what it truly means to give back.